BACKGROUND: The Calgary Stampede has been called the Greatest Outdoor Show on Earth and for good reason. Over one million people attend the July extravaganza which features bull riding, barrel racing, steer wrestling, tie down roping, saddle bronc, bareback riding and of course pancake breakfasts and stampede parties. The Stampede is a not-for-profit community organization that preserves and celebrates Canada’s western heritage, cultures and community spirit.
Our Work: With the diversification of Canada’s population, the Stampede is working to attract New Canadians to its various events such as Aggie Days. Our team provided provided copy-editing, translation, graphic design, and media buying services for multicultural campaigns on behalf of the Stampede.