BACKGROUND: The University of Windsor is located in Canada’s traditional “automotive capital” across the border from the ‘Motor City’, Detroit, Michigan. The campus is framed by the Ambassador Bridge to the west and the Detroit River to the north. Windsor’s Faculty of Engineering is uniquely positioned in the crossroads of international trade and commerce between Canada and the United States.
OUR WORK: Our Toronto multicultural marketing office assisted the Engineering Faculty in its outreach efforts. We provided digital media recommendations, graphic design, execution, and analytics.