Archives

August 26, 2015

Background: This US based cruise-ship company was made famous by The Love Boat in the 1970’s.

Since then has grown into one of the world’s largest cruising companies. The “little cruise line that could” has evolved into a cruise industry giant.
Beginning with a 6,000-ton converted ferry chartered from the Canadian Pacific Railway, Princess now has 16 ships sailing the globe offering approximately 100 itineraries that range from one to…

July 25, 2015

Background: In 2015, this upscale brand moved into Canada, opening 6 anchor-size stores in the hearts of Calgary, Toronto, and Vancouver.

Staffing and training such a massive operation is by no means an easy exercise.
For the store to launch successfully in a new country where it previously has had no presence, having a well-trained and dedicated staff will be critical to its success.

This publicly listed company (JWN – NYSE) has…

July 24, 2015

 

Background: The weird and quirky Northwestern US city of Portland is truly ‘Happening Now’.

Located 500 kilometres from Vancouver – or approximately a 6 hour drive – Portland, Oregon is the new Seattle for Canadian cross-border residents.

The city has a growing cultural mystique that is attracting tourists from across the region – and having no state sales tax doesn’t hurt either.

Our Work: We helped introduce the attractions of Portland, Oregon…

July 21, 2015
  • Comments Off on Seattle Regional Family Centre

Background: The EB5 visa provides a method of obtaining a green card for foreign nationals who invest money in the United States.

To obtain the visa, individuals must invest US$1,000,000, creating or preserving at least 10 jobs for U.S. workers excluding the investor and their immediate family.

EB5 investment bodies like the Seattle Regional Family Centre provide vehicles for immigrants to invest and generate jobs in the US.

The Work: Marketing for…

July 20, 2015

Background: One of Canada’s oldest private colleges, Sprott Shaw has featured their courses in a number of campaigns over many years that have targeted multicultural consumers in BC and across Canada.

These have crossed all platforms: print, web, radio, and TV.

Over this time period, Sprott Shaw has not only grown in the number of campuses established in Canada and overseas but also in the number of courses available for students.

The…

July 18, 2015

Background: Summer is divine in Tofino – Canada’s only surfing mecca – but winter storm season is spectacular.
Wave after giant wave crashes mercilessly into the shoreline of the west coast of Vancouver Island. Perched on a rocky outcropping amidst Vancouver Islands old growth rainforest overlooking the endless play of nature versus nature is The Wickininnish Inn.
Guests are able to dine in 5-star luxury while watching the waters of Pacific…

June 26, 2015

Background: This property development company started as a family business more than 50 years ago.
Today it is one of Western Canada’s largest private real estate organizations with interests in residential and commercial real estate.
Wesgroup owns and/ or manages over 2.2 million square feet of commercial property and have built more than 6000 homes in 100 communities.

The Work: The River District project is the most ambitious development currently underway in…

May 26, 2015

Background: Value Village is a global thrift retailer of gently used clothing, accessories and household goods.
This green-oriented business of purchasing, reselling and recycling keeps more than 650 million pounds of used goods from landfills each year.
Worldwide Value village operates over 330 locations and has 20,000 employees in Canada, the United States and Australia.

The Work: Thinking green and recycling items like clothing is becoming a popular activity in North America…