Archives

July 20, 2015

Background: Canada has a shortage of skilled workers. Yet the country has tens of thousands of immigrants with professional training working as over-qualified cab drivers, security guards, and fast food workers.

Engineers Canada is the national organization that regulates the engineering profession and licenses the country’s 280,000 members of the engineering profession.

The organisation administers a unique program to allow under-utilised professionals to attain engineering accreditation through a series of examinations.

This…

July 19, 2015

Background: With couples delaying parenthood into their 30’s and 40’s, fertility treatments are increasingly the pathway to pregnancy.

Olive Fertility is a leading clinic in Vancouver, headed by accomplished medical professionals such as Dr. Al Yuzpe who has pioneered innovative techniques in the fertility field.
Aside from traditional marketing outreach through media outlets, the clinic hosts public seminars for couples seeking to learn more about fertility options.

Physicians at the clinic are regularly…

June 26, 2015

Background: This windows and door manufacturer has been a leading home products company for over 30 years and is headquartered in Langley BC.
All products are made in Canada from a state of the art manufacturing facility. Centra has branch locations across Western Canada.

The Work: Our team worked closely with Centra to produce content targeted to the multicultural communities in Vancouver and surrounding areas.
This content was also written from…

June 26, 2015

Background: Jassi Sidhu was a young girl born and raised in the city of Maple Ridge, Canada.
In her early 20’s , she was murdered by her family, specifically her mother and uncle, after marrying someone they did not approve of. Her story has generated worldwide attention from media outlets like MSNBC, CBC, BBC, The Times of India, and dozens of other leading international outlets.

The Work: Our team has…

June 26, 2015
  • Comments Off on Vaisakhi Pullouts in Province & Globe

Background: There are over 300,000 people of Indian origin living in Vancouver and its surrounding areas.
Each year in April, this community celebrates Vaisakhi or Khalsa Day with parades in Vancouver and Surrey – this past year 300,000 people attended this latter even, including tens of thousands of guests from out-of-town.

The Work: As part of this special event, our team has executed the content, translation, and overall development of the…

June 26, 2015

Background: Concord Pacific Developments is a Canadian residential developer and real estate investment firm with focus on projects in Vancouver, BC and Toronto, Ontario.
The company is based in British Columbia and is one of Canada’s leading developers – its major projects have included the former Expo 86 site in Vancouver, as well as Toronto’s former railway lands near the CN Tower.
The company is majority owned by Terry Hui and the…

June 26, 2015

Background: The Polygon family of companies is locally owned and operated since 1980.
It has built more than 25,000 homes throughout the Lower Mainland, ranging from concrete high–rises to wood-frame condominiums, townhomes and single–family communities.
The company is an innovator in green practices having established the highest standards in rainscreen and building envelope technologies

The Work: The Lower Mainland of BC has one of the most diverse demographics in the whole of…

June 26, 2015
  • Comments Off on Friends of Sikh Cadets Society

Background: The 3300 British Columbia Regiment (Bhai Kanhaiya) Royal Canadian Army Cadet Corps is Canada’s first Sikh-inspired cadet unit.
It is based in Surrey, British Columbia and sponsored by the Surrey-based “Friends of Sikh Cadets Society”.
Locally known as the Sikh Cadets, the 3300 RCACC, is open to all aged between 12 and 18. Today, with over 60 youth, the Bhai Kanhaiya Royal Canadian Army Cadet Corps is one of the…

June 26, 2015
  • Comments Off on Industry Training Authority of BC (ITABC)

Background: The province of British Columbia is currently experiencing a shortages of skilled labour and is projected to do so for the next decade.
Filling this gap is Canadian immigrants.
The Industry Training Authority (ITABC) leads and coordinates British Columbia’s skilled trades system.
ITABC works with employers, and employees to manage apprenticeships, set program standards, and increase opportunities in the trades.

The Work: Our team executed a multicultural outreach campaign to spread awareness…

May 26, 2015

Background: Value Village is a global thrift retailer of gently used clothing, accessories and household goods.
This green-oriented business of purchasing, reselling and recycling keeps more than 650 million pounds of used goods from landfills each year.
Worldwide Value village operates over 330 locations and has 20,000 employees in Canada, the United States and Australia.

The Work: Thinking green and recycling items like clothing is becoming a popular activity in North America…